Discover Your Air was born when Nike and Foot Locker asked Bullish to launch a ‘90s-flavored campaign promoting a series of sneaker drops. The campaign features a game show hosted by iconic rapper Fat Joe, time capsule “unearthings” by NBA player Jayson Tatum and rapper Playboi Carti, pop-up events, influencer features and a series of vertical iPhone videos created by Rick Jacques. 
Discover Your Air
Clients: Nike, Foot Locker
Agency: Bullish, Inc.
Production: Mass Appeal
Editorial: Whitehouse Post
Post-Prod: Carbon VFX
Mix/sound: WAVE Studios
Watch the Feature Film
Read the full list of credits on Adweek


   
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